Diversity & Inclusion
June 12, 2014

Mural chronicles West Hollywood’s LGBT history

Wells Fargo’s latest community banking store mural, which depicts the LGBT history of West Hollywood, is one of the most extensive at 102 feet long.

“This mural itself will have its own place in history, and I think that’s great.”

That’s how filmmaker, entertainer, and activist Pat Rocco describes Wells Fargo’s latest community mural, which features 32 images chronicling key people, places, and events in West Hollywood’s LGBT history.

Stuart Milk — nephew of civil rights leader Harvey Milk — and other pioneers of LGBT rights helped unveil the mural June 5 in Los Angeles. The 102-foot-long artwork curves above the teller line of the store on Santa Monica Boulevard.

“The mural’s creation and unveiling was an incredible opportunity to bring together customers, community leaders, and team members to celebrate the diversity and history of West Hollywood,” says Marla Clemow, Wells Fargo’s L.A. Metro Community Bank president. “We’re excited to see customers express their joy and appreciation when they enter our store and proud to demonstrate our long-standing commitment to the LGBT community.”

The mural features images of early gay pride marches, gay bars, the Chateau Marmont hotel, the railway system that once ran through West Hollywood, and such pioneers as lesbian activist Ivy Bottini and the Rev. Troy Perry of the Metropolitan Community Church.

Rocco, who took many of the photographs featured in the West Hollywood mural, says, “The fact that you’re right here in West Hollywood where there are many gay and lesbian people and their partners, and who bank here, shows that Wells Fargo itself is interested in the community.”

West Hollywood LGBT mural
The West Hollywood community mural — depicted in three segments for this illustration — actually measures 102 feet from end to end.

Members of Wells Fargo’s PRIDE Team Member Network carried a banner June 8 with an image of the mural during the Los Angeles Pride parade. The mural unveiling, Wells Fargo Stagecoach appearance, and parade entry were part of Wells Fargo’s Pride month kickoff and the first of more than 30 Pride events the company will participate in this year.

Fifth in a series of Wells Fargo LGBT history murals, the West Hollywood mural joins those in San Francisco; New York; Washington, D.C.; and Wilton Manors, Fla. The artwork joins more than 2,000 murals at banking locations nationwide in Wells Fargo’s Community Mural Program — each reflecting and honoring the communities served.

One of the largest ever created by Wells Fargo, the mural replaces one first installed in 2004. Wells Fargo created it with images from the ONENational Gay & Lesbian Archives at the USC Libraries, the June Mazer Lesbian Archives, the Los Angeles Public Library Photo Collection, and the GLBT Historical Society.