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Customers. Communities. Values.

Hispanic & Latino

Diversity & Inclusion
The side profiles of Ana Darielle Nunez and Fidel Vargas are seen as they stand toward each other and hold a glass award. Their heads are turned toward the camera, and they are smiling.

How a research project and a scholarship changed one student’s life

Diversity & Inclusion

How a research project and a scholarship changed one student’s life

Ana Darielle Nunez is one of more than 2,900 students who have received scholarships and resources from the Hispanic Scholarship Fund, a nonprofit supporting Hispanic American students, with help from Wells Fargo.

Small Business
Gregoria Miranda smiles for the camera. She is wearing a yellow jacket and standing in front of a jewelry case.

Coming to America with only ‘your mind and a backpack full of dreams’

Small Business

Coming to America with only ‘your mind and a backpack full of dreams’

At 19 years old, Gregoria Miranda left her home in Nicaragua to chase her dreams of employment and a better life in the U.S. At 32 years old, she’s achieved both and become a small business owner along the way.

History
An image of a colorful Wells Fargo guidebook in Spanish is on top of two small aged papers, a postcard and ad in Spanish.

Wells Fargo’s long history of serving Spanish-speaking customers

History

Wells Fargo’s long history of serving Spanish-speaking customers

Since the 1800s, when Wells Fargo offered in-language services and hired Spanish-speaking team members, the company has strived to best serve its Hispanic customers.

Business to Business
Party Cake Bakery owners Juan and Olga Montano stand with their four sons in the front of their bakery, each holding a different baked good.

A love story written in frosting

Business to Business

A love story written in frosting

From working together in a supermarket to owning 10 Party Cake Bakery locations throughout Miami, the chronicle of Olga and Juan Montano has always been about dedication and devotion.

Diversity & Inclusion
A collage of images shows a man in front of a truck, a female doctor examining a child, a woman holding flowers, a man in a lab coat at a desk, two men in a factory, a woman holding a wine glass, people preparing food, and a man in a greenhouse.

5M and counting: The state of Latino-owned businesses in the U.S.

Diversity & Inclusion

5M and counting: The state of Latino-owned businesses in the U.S.

U.S. Latino-owned businesses like J & J Artificial Limb and Brace are growing. A new report from the Stanford Latino Entrepreneurship Initiative, partially funded by Wells Fargo, examines the trends among business owners.

Volunteering & Giving
Moviegoers line up outside of Maya Cinemas’ newest location in North Las Vegas, Nevada.

Now showing: The (neighborhood) transformers

Volunteering & Giving

Now showing: The (neighborhood) transformers

As Maya Cinemas expands its effort to help revitalize Latino neighborhoods, the company continues to leverage the financing benefits of new markets tax credits.

Housing
In a red print dress, Angelica Vasquez, a Wells Fargo home mortgage consultant, is smiling and standing to the right of homeowner Maria Sanchez, in a black print dress. Behind them is a Sanchez’ home in suburban Los Angeles.

‘Last chance’ turns to hope

Housing

‘Last chance’ turns to hope

Maria Sanchez’s story of saving her home and regaining her financial health reflects Wells Fargo’s commitment to support homeownership in the Hispanic community.

Volunteering & Giving
A young woman, Vanessa Velasquez, wears a maroon shirt, hat, and lanyard while standing in the middle of a football field. She has her arms raised and is smiling. Behind her, part of the football stadium and screen are seen.

‘Much more than a scholarship’

Volunteering & Giving

‘Much more than a scholarship’

The Hispanic Scholarship Fund has found that its scholarship recipients excel when it offers mentorships, career opportunities, wellness coaching, and other support services.

Small Business
Jose Jovet stands next to a chair in his Blaine, Minnesota, upholstery shop.

Sewing the seats with love

Small Business

Sewing the seats with love

Jose Jovet has mastered the craft of upholstery over the past four decades, but it took a visit to his local Wells Fargo branch to help turn his passion into a business.

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