El Dorado Furniture founder Manuel Capó’s six sons now run the business.
El Dorado Furniture founder Manuel Capó’s six sons now run the business.
Business to Business
April 12, 2016

Cuban immigrants craft their own success story

The largest Hispanic-owned furniture company in the U.S. started nearly 50 years ago with a hardworking family — and a dream.

Nota del editor:  También está disponible una versión en español de esta historia.

He arrived in Miami on Friday, looked for a job on Saturday, and by Monday morning was at work.

That’s how Carlos Capó remembers his earliest days in the U.S. almost 50 years ago after escaping from Cuba as a teenager with his brother Luis and his father, Manuel. The three worked in a Miami factory by day and built furniture at night. Seven months after they arrived, they opened their first store.

Today, their company, El Dorado Furniture, is the largest Hispanic-owned furniture retail enterprise in the U.S.

Manuel’s six sons run the business. The company credits much of its growth to its banking relationship with Wells Fargo over several decades.

Pedro Capó, chief operating officer, says, “Every time we do an investment in a new region, in a new store, we always work with Wells Fargo. They really help us strategically so that we make sure that whatever step we take is the right step.”

Furniture imported from all over the world is brought to El Dorado warehouses like this one in Miami.
An El Dorado employee assembles furniture to ready it for delivery.
Wells Fargo’s Benny Gonzalez (left) and El Dorado Chief Operating Officer Pedro Capó meet in one of the company’s warehouses
Founder Manuel Capó’s six sons now run the business: Jesus (left), information technology; Carlos, executive vice president and buyer; Pedro, operations; Luis, president; Roberto, marketing; and Julio, treasurer.
El Dorado Furniture showrooms range from 70,000 to 150,000 square feet.
The “Boulevard” concept allows shoppers to visit themed showrooms in a village-like setting.
One of the specialized showrooms in a Miami El Dorado Furniture location.
Furniture imported from all over the world is brought to El Dorado warehouses like this one in Miami.
An El Dorado employee assembles furniture to ready it for delivery.
Wells Fargo’s Benny Gonzalez (left) and El Dorado Chief Operating Officer Pedro Capó meet in one of the company’s warehouses.
Founder Manuel Capó’s six sons now run the business: Jesus (left), information technology; Carlos, executive vice president and buyer; Pedro, operations; Luis, president; Roberto, marketing; and Julio, treasurer.
El Dorado Furniture showrooms range from 70,000 to 150,000 square feet.
The “Boulevard” concept allows shoppers to visit themed showrooms in a village-like setting.
One of the specialized showrooms in a Miami El Dorado Furniture location.
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